Real estate social posts announce a listing’s moments, coming soon to just sold, in the shape each feed expects: Instagram, Facebook, LinkedIn and Stories, with hashtags. Written from the property record, laid out per feed, and read for Fair Housing on every line.
Listing Kit · Posts · in the Agent Workspace
Social posts are written from the property record for Instagram, Facebook, LinkedIn and Stories, laid out the way each feed shows them, with hashtags, at each stage of the listing.
Free accounts get 10 pieces of writing a month; Pro is unlimited.
How it works
01
Coming soon, just listed, open house, price improvement, under contract, just sold. The words change with the moment.
02
Four posts, each shown the way its feed shows it, plus hashtags. Fair Housing read on every line.
03
The post becomes the film’s brief in one click.
Questions
Want the long version? Read how this works, start to finish.
Social posts are written from the property record for Instagram, Facebook, LinkedIn and Stories, laid out the way each feed shows them, with hashtags, at each stage of the listing.
Key facts
A mix: listing moments (coming soon to just sold), market notes with real local numbers, one useful tip a week, community and personal posts that show who you are, and client stories with permission. Listings alone read as ads; the other posts are what make someone follow and, later, call.
A rhythm you can keep beats a burst you cannot. Three to five posts a week across feeds, with stories most days, is sustainable for a solo agent using a listing kit; the kit writes each listing’s posts at once so they can be scheduled. Consistency over months is what the algorithms and the audience reward.
Last reviewed September 8, 2026 by the EstatePass editorial team. Formulas and program limits are checked against the published rules; figures on this page are arithmetic, not market statistics.
Agent Workspace
Social posts are written from the property record for Instagram, Facebook, LinkedIn and Stories, laid out the way each feed shows them, with hashtags, at each stage of the listing. Free to start; one Pro covers every tool and every EstatePass exam channel.